Blog - Signs and More, Inc

Partial Vehicle Wraps & Decals Just as Effective as Full Wraps!

Written by Bill Swanson | Mon, May 04, 2015 @ 11:30 AM

Everyone knows that vehicle vinyl wraps are the premier mobile marketing solution for small, mid-sized and large businesses. Whether you are working out of your spare bedroom or running a multi-national corporation, consumers see your marketing message when you apply it to a vehicle or fleet of vehicles. Yet did you also know that you do not have to pay for a whole-vehicle wrap to get this effect? In fact, partial vehicle wraps for Marietta, GA, companies can be just as effective. How is this possible?

Build the Car’s Color into the Graphics Display

You pay less than you would for a full wrap and have the added benefit of incorporating your car’s color into the graphics. There are three situations when this is actually a cost-saving benefit that you should take advantage of – even if you are prepared to pay the full wrap price.

Vehicle color resembles logo color. If your truck, car or van is the same color as your logo’s main hue, make this color work for you by adding a partial wrap. The color supports brand awareness while marketing your company.

Vehicle color resembles product color. Let’s say that you are selling a drink that features a certain red hue. If your vehicle color comes close to this hue, it is ideal for product marketing. Creating brand recognition has never been easier.

Vehicle color supports a play on words. If you drive a black car and operate a lamp shop, the play on words that comes to mind is immediate. Create a memorable saying and let the color become part of the advertisement.

Use Decals to Make a Point

Colorful decals invite consumers to take a closer look at your vehicle’s message. They are the eye candy that grabs the attention and cause the onlooker to want to learn more about your company or its products. Accompanying lettering then educates the consumer on the product, the service or the company in general. In some cases, the image of the decal can be nothing more than a famous work of art, a photograph, cartoon character or anything we can imagine. In other cases, it may be the logo depiction – minus any wording – that you show off on your website.

The trick here is to whet the consumer’s appetite for more information. Why would a business have a logo of leaves on its truck? Vehicle decals for Marietta, GA, companies underscore the information that you want consumers to know without many of the expensive graphics that you do not want to pay for. You still accomplish your goal, grab plenty of eyes and do it at a much more reasonable cost.

Getting Started is Easy

Talk to the car graphics experts at Signs & More. We routinely work with all types of vehicles. Whether you drive a work truck, bus, SUV, box truck, dump truck, trailer or fly a plane, we can apply partial wraps or car decals to the vehicle. We start out by discussing the artwork you want us to use, taking measurements of the conveyance and offering you color options that work well with the color of the vehicle. Next, we create sketches of the finished look, manufacture the vinyl and install it. It is really this easy!