With LED (Light Emitting Diode) signs you don't have to worry about your advertising message becoming yesterday's news - your digital message center/digital readerboard is working 24/7 to make your business noticeable in your community. Your message can be changed as often as you wish whether it is today's special, a holiday message or a listing of services that you offer! LED Message Centers also tend to "catch" your customers' eyes as they pass by. Personally, I know there is one LED Readerboard that I pass each day on the way into work that lists a message as well as the time and temperature. I make a point of trying to catch it all, and more importantly, it is a noticeable and informative sign.
Digital displays are one of the most cost-effective forms of advertising. Data from the Small Business Administration states that businesses often select advertising mediums based on the cost per thousand exposures of their message to the public.
Let's break that down...
Newspapers: $7.39 per 1,000 exposures within a 10-mile radius of your business
Television: $6.26 per 1,000 exposures
Radio: $5.47 per 1,000 exposures
LED Message Center: less than .40 cents per 1,000 exposures!
You can see that LED digital displays are the most economical. For example, if you spend $30,000 on a large LED system and use it for 10 years, the daily cost of your LED Display would be around $8.00. Think about how many potential customers pass your sign daily.......
Advertising can make or break your business - so using an eye catching, money-saving, and effective LED sign will help make your business succeed!
At Signs & More, we not only make great signs...we make signs that are noticed! Call TODAY at 770-383-8808 to see how we can set you up with a cost effective way to get YOUR message across.
